Rachel (she/her) is a Regional Account Manager (South West) for Dementia UK, where she works in collaboration with health and social care organisations to develop, grow and sustain hosted Admiral Nursing services, helping to ensure that families affected by dementia get the specialist support they need. She has worked for the charity for the past nine years and during that time has helped to develop the Transitions of Care Admiral Nursing model with Livewell SouthWest, which subsequently won an HSJ Partnership Award for the Most Effective Contribution to Integrated Health and Care. She holds a Masters in Healthcare Management, Leadership and Innovation from the Faculty of Health at the University of Plymouth and has published on her dissertation topic of Moral Injury in healthcare. Rachel has been a volunteer with Rare Dementia Support for three years, is a member of the LGBTQ+ Dementia Advisory Group and was a founder trustee of Devon Memory Café Consortium. In previous roles in dementia care, Rachel delivered an award-winning ‘reminiscence tours’ project around Devon and has authored a book on intergenerational activities for families affected by dementia.